Product Marketing Manager

Visitt · israel

Responsibilities Develop and execute product marketing plans that increase brand awareness, drive demand, and generate leads for our products. Develop messaging and positioning that resonates with our target audience and communicates the unique value of our products. Work closely with the sales team to create sales enablement materials that help them sell our products more effectively. Lead GTM activities and cross-team collaboration to develop and execute successful product launches Own all product communication, including newsletters, feature announcements, web and social media content and other ad-hoc communications Conduct market research to gain a deep understanding of our target audience and the competitive landscape. Partner with customers and prospects to create case-studies and demonstrate key use cases and value. Requirements 5 years experience within a B2B SaaS company as a Product Marketing Manager. An all-around generalist marketer with the skills and instincts to deeply understand our target audience and their pain points. You know how to get the job done from start to finish– building strategy, planning, hands-on execution and measuring results. A strong analytical understanding that measures marketing activities aligned with overall business goals and impact. You’re passionate about creating the right message, for the right audience, and know how to set the correct tone across multiple channels. Ability to write your own marketing copy across the funnel Impeccable, native-level English written & verbal communication skills - a must A highly independent proactive team player. Requirements Responsibilities Develop and execute product marketing plans that increase brand awareness, drive demand, and generate leads for our products. Develop messaging and positioning that resonates with our target audience and communicates the unique value of our products. Work closely with the sales team to create sales enablement materials that help them sell our products more effectively. Lead GTM activities and cross-team collaboration to develop and execute successful product launches Own all product communication, including newsletters, feature announcements, web and social media content and other ad-hoc communications Conduct market research to gain a deep understanding of our target audience and the competitive landscape. Partner with customers and prospects to create case-studies and demonstrate key use cases and value. Requirements 5 years experience within a B2B SaaS company as a Product Marketing Manager. An all-around generalist marketer with the skills and instincts to deeply understand our target audience and their pain points. You know how to get the job done from start to finish– building strategy, planning, hands-on execution and measuring results. A strong analytical understanding that measures marketing activities aligned with overall business goals and impact. You’re passionate about creating the right message, for the right audience, and know how to set the correct tone across multiple channels. Ability to write your own marketing copy across the funnel Impeccable, native-level English written & verbal communication skills - a must A highly independent proactive team player.

הגשת מועמדות »