Paid Social Growth Manager
Help grow one of the world’s most recognizable privacy brands. ExpressVPN is more than a VPN - it’s a global consumer brand trusted by millions of people to protect their privacy and security online. As a Paid Social Growth Manager, you’ll play a key role in growing that brand through high-scale, data-driven acquisition campaigns across global markets. We’re looking for a curious, analytical, and commercially minded performance marketer who loves turning data into action. You’ll own large-scale paid social campaigns, experiment with new growth opportunities, and work closely with Creative, Product, and Business teams to continuously improve performance. This is a great opportunity for someone who wants to move beyond simply managing campaigns and take real ownership of growth for a global, high-profile consumer brand. What you’ll do • Own and grow high-budget paid social campaigns across Meta, TikTok, and other non-search channels. • Build, launch, manage, and continuously optimize campaigns across global markets. • Analyze performance, identify trends and opportunities, and make data-driven decisions to improve acquisition KPIs, ROI, and overall growth. • Develop and execute testing strategies across audiences, creatives, messaging, placements, and bidding approaches. • Scale successful campaigns efficiently while maintaining strong performance and profitability. • Partner closely with Creative, Product, and Analytics teams to develop and execute new growth strategies. • Stay ahead of platform changes, market trends, competitor activity, and emerging acquisition opportunities. • Bring new ideas to the table and turn insights into experiments that can have a measurable impact. What we’re looking for • 3+ years of hands-on experience in paid social, user acquisition, or performance marketing. • Strong in-house experience managing campaigns for consumer brands. • Proven experience managing large-scale paid social budgets and optimizing campaigns against performance KPIs. • Strong hands-on experience with Meta Ads and TikTok Ads; experience with additional channels such as Reddit, Snapchat, Pinterest, or X is a plus. • Strong analytical skills and a genuinely data-driven mindset - you enjoy digging into performance data and understanding the why behind the numbers. • Experience with creative testing and using performance insights to inform creative strategy is a strong advantage. • Bachelor’s degree in Marketing, Business, Economics, Statistics, or a related field; a degree from a recognized university is preferred. • Excellent English communication skills. • Comfortable working in a fast-paced, international environment where priorities move quickly and you’re expected to take ownership. Why ExpressVPN? You’ll be working on a globally recognized consumer brand in one of the most interesting categories in tech - privacy and digital security. At ExpressVPN, paid acquisition isn’t about simply driving clicks. You’ll be marketing a product that sits at the intersection of technology, privacy, security, and everyday consumer behavior, across diverse global markets and audiences. You’ll have the scale, data, budget, and cross-functional exposure to test ambitious ideas - and the opportunity to see your work directly impact the growth of a product used by millions of people around the world.
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